Decode_M is now Penta. We are the world’s first comprehensive stakeholder solutions firm.

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About Us

 
 

Decode_M is a momentum strategy firm of passionate problem solvers and data-driven story tellers. 

We move quickly and use diverse data sets to arm our clients with the information they need to make important decisions.

Our deliverable is a clear POV - so you can take the right action, right now, with confidence.

In a world that runs on data, we believe everything is knowable. You just have to know where to look.

 
 

WE ARE DRIVEN BY THESE CORE VALUES:

 

COLLABORATION HUMANITY

PRAGMATISM PASSION + PLAY

CURIOSITY SELF-RELIANCE

CANDOR ENTREPRENEURIAL SPIRIT

 
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HOW WE Work

 

We move quickly:


We do in hours what takes most firms days or weeks.

We behave collaboratively, act iteratively:

We are passionate collaborators and an extension of your team. Our research is nimble and adapts as your priorities evolve.

We have good stories:

We bring relevant learnings, insights and implications from other categories / verticals to our clients to provide an unexpected view on potential ways forward.

 

We give you news you can use:

Our insights and strategy are meant to be acted on right away. We work with you to translate what we learn into what to do.

We bring a multidisciplinary team:

We show up with a team of diverse backgrounds, from research professionals to data scientists to brand strategists to creatives -- all to help look at the challenge & decode the insights from multiple lenses

 
 

Move your brand forward

 
 
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